BALLOON LAB.

At the base of each project there is always a philosophical choice that explains, or at least try to do so, the deep reasons the idea.

The philosophy of Balloon Lab is to interpret the balloons not only as a mere object of our work as well as the subject of other artistic expressions.

Let me explain.

When we create a composition, a bouquet for example, we are using the balloons as the principal of our daily work. This is the primary purpose for which the balloons are produced. But, if we take a photo of the same realization we will get another work, the picture for the note, in which the balloons will be the subject.

The same concept can be transported in all other artistic fields. The balloons can be described, drawn, sculpted, photographed, as mentioned above, and much more.

Not only.

Lab stands for "laboratory" or a place where you seek alternative solutions, new techniques, new tools. Even in these cases the balloons remain the center of attention that could be called subjective.

My question is the following.

When you create a new technique to use the balloons, what is the object and which the subject?

If we think of the balloons only in material terms, we haven't created a technique but a composition. If, on the contrary, for us the object of the speech is the new technique, then we could really fit in many types and sizes of balloons with a development potentially greater.

Eventually we'll get not one but many compositions.

Balloon Lab does not arise real limits and for this entity is evolving. This blog is an example. A diary almost private intended for an audience of professionals.